Within the Emerging and Creative Technologies group, our team, known as Neuro Lab, was tasked with exploring technologies and methods to use biometric sensors and custom mobile apps to collect and report on audience behavioral models.
The Neuro Lab “wavelet” not only includes a stylized capital letter “N”, but it represents a sine-wave diagram often used to report on different types of biometric data, such as Galvanic Skin Response (GSR).
I created animated bumpers of the logo to proceed our apps and presentations.